Promo app for an advertising campaign for the fall season programme of a national TV channel. The software was installed on large touchscreen devices, assembling an entire wall (altogether 4 screens). Visitors could interact with the wall; check out the new channel’s TV shows coming soon and get info and images about future screenings, shows and movies.
Key Features:
- Intuitive touchscreen interface.
- Parallax ‘picture-in-picture’ way of presenting information with support for scrolling and photo galleries.
- Innovative and exciting way to display a ‘swimming’ logo cluster, with each logo responding to what happens on as far as the other side of the given screen.
Agency: Momentum Digital Studio
Client: bTV Group